• Author Marketing

    Happy Birthday Marketing for Romance Writers #MFRWauthor @MFRW_ORG #Authors

    Kayelle Allen here. Wow, has Marketing for Romance Writers grown! Back in 2006 when I started this group, I was a busy author with four books. I was promoting, learning more about promoting, and asking friends about promoting. All the ins and outs of book marketing were starting to gel and I was beginning to understand the overall concept. That said, I had a constant list of questions. Facebook was two years old. Twitter had been founded that year. Pinterest and Instagram were four years away. How was I supposed to promote on social media? Did I need a blog?

    I had friends who had similar questions, and we would email each other and ask. Often, I’d get the same question several times in a row. I found myself going back to my “sent” file to copy an answer and resend it. Not that I wasn’t asking questions myself, but I think because I’d take the time to go find an answer if someone asked and I didn’t know – I started getting more and more questions.

    It was Halloween, and I was busy with all sorts of details of writing, and I got the same question from two different people. I remember thinking that there had to be an easier way to handle this. I needed a way to let everyone know what I’d discovered at the same time, and if I had a question, get an answer from someone who knew. Yahoo Groups was established and well-used, so I decided to create one that all of my friends and I could use together. We could post a question there, and anyone who knew the answer could reply.

    I set it up as Marketing for Romance Writers because that’s what all of us were at the time. Our members are not just romance writers, however. They come from all genres. Looking back, I’ve often wished I’d named it Marketing for Every Writer. Of course, then the initials would have been MEW vs MFRW and our symbol might have been a black cat!

    In 2006, we had 12 members. Eleven years later, there are 2420 of us, plus 6781 on Facebook, 3875 on Twitter, untold numbers on Goodreads, and 1492+ on Pinterest with 54 boards and over 790 pins. Our staff of volunteers produces an award winning newsletter and in 2018, we will publish a monthly magazine. How can we promote for you?

    About MFRW

    Marketing for Romance Writers is a peer-oriented mentoring group open to the entire literary community. Ask your marketing-related questions, or request help, advice, or opinions. You can learn how to create a professional image and use it effectively, as well as ask for opportunities to join other authors in promotional efforts. You can learn the business aspects of writing.

    News about pitch sessions and calls for submission are posted on the Yahoo group. As a member, you can attend exclusive, member-only pitch events with publishers. Members can attend free, online workshops and seminars.

    Marketing for Romance Writers promotes for its members on most social media. Get your book cover pinned on one of the MFRW Pinterest boards, and show off your cover models. Share your tweets with the MFRW street team and get them shared on Twitter. The hashtags #MFRWorg #MFRWauthor and #MFRWhop promote for you. You can get interviewed on BlogTalkRadio. Link your blog to a community hop via a unique software “ribbon” with exciting themes, and draw readers to your site.

    Find and Join MFRW

    Marketing for Romance Writers Yahoo Group http://groups.yahoo.com/group/MarketingForRomanceWriters/

    Marketing for Romance Writers Website http://marketingforromancewriters.org

    Marketing for Romance Writers News https://www.facebook.com/mfrworg

    Marketing for Romance Writers Promo https://www.facebook.com/groups/mfrwauthors/

     

    Free Promotion for MFRW Members

    Follow us – we follow back.

    Pinterest http://www.pinterest.com/mfrworg/
    Goodreads http://is.gd/mfrwgoodreads
    Google+ http://bit.ly/mfrworg-gplus
    LinkedIn https://linkedin.com/company/marketing-for-romance-writers-organization/
    Twitter http://twitter.com/MFRW_ORG our hashtags are #MFRWauthor #MFRWorg #MFRWhooks

    MFRW Volunteer Staff

    Kayelle Allen, Founder https://kayelleallen.com
    Emerald, Facebook Coordinator and Editor http://www.TheGreenLightDistrict.org
    Mona Karel, Moderator, Blog Hop Coordinator http://mona-karel.com
    Paloma Beck, Blog Director http://www.romancebeckons.net/index.html
    Rochelle Weber, Newsletter Publisher http://www.rochelleweber.com
    Barbara Donlon Bradley, Newsletter Editor http://www.barbaradonlonbradley.com
    Michelle Davis, Newsletter Editor https://twitter.com/michelle40768
    Libby McKinmer, Newsletter Editor http://libbymckinmer.com
    Mari Anne Christie, Newsletter Editor http://marichristie.info/
    Reet Singh, Goodreads Coordinator http://www.reetsingh.in
    Lisa Lowe, Goodreads Coordinator (website under construction)
    Zeenat Mahal, Goodreads Coordinator http://www.zeenatmahal.com/
    Tina Gayle, Twitter Promo Coordinator http://www.tinagayle.net/home.html
    Carmen Stefanescu, Blog Coordinator http://shadowspastmystery.blogspot.com/


    If you have questions about marketing your books, or you want to share an opportunity such as being a guest on your blog, join us. It’s okay to ask for guest spots too. The MFRW motto is “seek, teach, share, learn, succeed.” Services and membership are free. Are you part of the Marketing for Romance Writers success story? Please share in the comments.

     

  • Author Marketing

    Please Join in Saluting a Pillar of the #Romance Community #RLFBlog

    Today’s blog is a special one. Well at least to me anyway. Partially because I’m breaking the rules and typing this very late at night – being super stealthy – in an attempt to surprise Romance Live’s Forever’s blog owner, Kayelle Allen. But, mostly because after about two years of being Kayelle’s blog administrator, I wanted to say thank you to her in a way that she’ll be forced to hear. Because Kayelle is a quiet lady who doesn’t bask in the limelight of all her fantastic efforts. You see, she does a LOT for the Romance community. In fact, she probably does more than most may even realize. Aside from being an awesomely talented author, an amazingly kind woman, and a Veteran of the United States Military, she is also the founder of the widely known Marketing for Romance Writers aka MFRW.

    If you do not know Kayelle, please crawl out from under that rock you must have been lying under (kidding) and consider checking out her books, befriending her on her social networks or joining in the MFRW groups. I promise you’ll make some great connections and meet some awesome people!

    I hope after reading this post Kayelle doesn’t throw too many things at me. But, the surprise – and hopefully smile – on her face, will make it all worth it!

    THANK YOU FOR EVERYTHING, KAYELLE! ~ Nicole :)

    About Kayelle

    Kayelle Allen is a best selling American author. Her unstoppable heroes and heroines include contemporary every day folk, role-playing immortal gamers, futuristic covert agents, and warriors who purr.

    Kayelle’s Social Media links

    Homeworld/Blog https://kayelleallen.com
    Twitter https://twitter.com/kayelleallen
    Facebook https://facebook.com/kayelleallen.author
    Pinterest https://pinterest.com/kayelleallen/
    G+ https://plus.google.com/+KayelleAllen/
    Romance Lives Forever Reader Group https://kayelleallen.com/bro
    Amazon Author Page http://amazon.com/author/kayelleallen

    The Author’s Secret

    http://theauthorssecret.com/

    How MFRW began…

    Kayelle Allen here. Back in 2006, I was a busy author with four books. I was promoting,

    learning more about promoting, and asking friends about promoting. All the ins and outs of book marketing were starting to gel and I felt like I was beginning to understand the overall concept. That said, I had a constant list of questions. Facebook was two years old. Twitter had been founded that year. Pinterest and Instagram were four years away. I had friends who had similar questions, and we would email each other and ask. Often, I’d get the same question several times in a row. I found myself going back to my “sent” file to copy an answer and resend it. Not that I wasn’t asking questions myself, but I think because I’d take the time to go find an answer if someone asked something I didn’t know – I started getting more and more questions.

    It was Halloween, and I was busy with all sorts of details of writing, and I got the same question from two different people. I remember thinking that there had to be an easier way to handle this. I needed a way to let everyone know what I’d discovered at the same time, and if I had a question, get an answer from someone who knew. Yahoo Groups was established and well-used, so I decided to create one that all of my friends and I could use together. We could post a question there, and anyone who knew the answer could reply.
    I set it up as Marketing for Romance Writers because that’s what all of us were at the time. Looking back, I’ve often wished I’d named it Marketing for Every Writer. Of course, then the initials would have been MEW vs MFRW and our symbol might have been a black cat!
    Then, we had 12 members. Ten years later, there are 2420 there now, plus 6230 on Facebook, 3411  on Twitter, and 1400+ on Pinterest with 71 boards and over 1000 pins.

    About MFRW

    Marketing for Romance Writers is a peer-oriented mentoring group open to the entire literary community. Ask your marketing-related questions, or request help, advice, or opinions. You can learn how to create a professional image and use it effectively, as well as ask for opportunities to join other authors in promotional efforts. You can learn the business aspects of writing.
    News about pitch sessions and calls for submission are posted on the Yahoo group. As a member, you can attend exclusive, member-only pitch events with publishers. Members can attend free, online workshops and seminars.
    Marketing for Romance Writers promotes for its members on most social media. Get your book cover pinned on one of the MFRW Pinterest boards, and show off your cover models. Share your tweets with the MFRW street team and get them shared on Twitter. The hashtags #MFRWorg #MFRWauthor and #MFRWhop promote for you. You can get interviewed on BlogTalkRadio. Link your blog to a community hop via a unique software “ribbon” with exciting themes, and draw readers to your site.

    Find and Join MFRW

    Marketing for Romance Writers Yahoo Group http://groups.yahoo.com/group/MarketingForRomanceWriters/
    Marketing for Romance Writers Website http://marketingforromancewriters.org
    Marketing for Romance Writers News page https://www.facebook.com/mfrworg
    Marketing for Romance Writers Promo page https://www.facebook.com/groups/mfrwauthors/

    Free Promotion for MFRW Members

    Follow us – we follow back.
    Pinterest http://www.pinterest.com/mfrworg/
    Goodreads http://is.gd/mfrwgoodreads
    Google+ http://bit.ly/mfrworg-gplus
    LinkedIn https://linkedin.com/company/marketing-for-romance-writers-organization/
    Twitter http://twitter.com/MFRW_ORG our hashtags are #MFRWauthor #MFRWorg #MFRWhooks

    MFRW Volunteer Staff

    Button is sized for blogs

    Kayelle Allen, Founder https://kayelleallen.com

    Emerald, Facebook Coordinator and Editor http://www.TheGreenLightDistrict.org
    Mona Karel, Moderator, Blog Hop Coordinator http://mona-karel.com
    Paloma Beck, Blog Director http://www.romancebeckons.net/index.html
    Rochelle Weber, Newsletter Publisher http://www.rochelleweber.com
    Barbara Donlon Bradley, Newsletter Editor http://www.barbaradonlonbradley.com
    Michelle Davis, Newsletter Editor https://twitter.com/michelle40768
    Libby McKinmer, Newsletter Editor http://libbymckinmer.com
    Mari Anne Christie, Newsletter Editor http://marichristie.info/
    Reet Singh, Goodreads Coordinator http://www.reetsingh.in
    Zeenat Mahal, Goodreads Coordinator http://www.zeenatmahal.com/
    Tina Gayle, Twitter Promo Coordinator http://www.tinagayle.net/home.html
    Carmen Stefanescu, Blog Coordinator http://shadowspastmystery.blogspot.com/
    — 
    If you have questions about marketing your books, or you want to share an opportunity such as being a guest on your blog, join us. It’s okay to ask for guest spots too. The MFRW motto is “seek, teach, share, learn, succeed.” Services and membership are free. Are you part of the Marketing for Romance Writers success story? Please share in the comments.
  • Author Marketing

    Happy MFRW Founding Day #MFRWauthor #Authors

    Kayelle Allen here. Back in 2006, I was a busy author with four books. I was promoting,

    learning more about promoting, and asking friends about promoting. All the ins and outs of book marketing were starting to gel and I felt like I was beginning to understand the overall concept. That said, I had a constant list of questions. Facebook was two years old. Twitter had been founded that year. Pinterest and Instagram were four years away. I had friends who had similar questions, and we would email each other and ask. Often, I’d get the same question several times in a row. I found myself going back to my “sent” file to copy an answer and resend it. Not that I wasn’t asking questions myself, but I think because I’d take the time to go find an answer if someone asked something I didn’t know – I started getting more and more questions.

    It was Halloween, and I was busy with all sorts of details of writing, and I got the same question from two different people. I remember thinking that there had to be an easier way to handle this. I needed a way to let everyone know what I’d discovered at the same time, and if I had a question, get an answer from someone who knew. Yahoo Groups was established and well-used, so I decided to create one that all of my friends and I could use together. We could post a question there, and anyone who knew the answer could reply.
    I set it up as Marketing for Romance Writers because that’s what all of us were at the time. Looking back, I’ve often wished I’d named it Marketing for Every Writer. Of course, then the initials would have been MEW vs MFRW and our symbol might have been a black cat!
    Then, we had 12 members. Ten years later, there are 2420 there now, plus 6230 on Facebook, 3411  on Twitter, and 1400+ on Pinterest with 71 boards and over 1000 pins.

    About MFRW

    Marketing for Romance Writers is a peer-oriented mentoring group open to the entire literary community. Ask your marketing-related questions, or request help, advice, or opinions. You can learn how to create a professional image and use it effectively, as well as ask for opportunities to join other authors in promotional efforts. You can learn the business aspects of writing.
    News about pitch sessions and calls for submission are posted on the Yahoo group. As a member, you can attend exclusive, member-only pitch events with publishers. Members can attend free, online workshops and seminars.
    Marketing for Romance Writers promotes for its members on most social media. Get your book cover pinned on one of the MFRW Pinterest boards, and show off your cover models. Share your tweets with the MFRW street team and get them shared on Twitter. The hashtags #MFRWorg #MFRWauthor and #MFRWhop promote for you. You can get interviewed on BlogTalkRadio. Link your blog to a community hop via a unique software “ribbon” with exciting themes, and draw readers to your site.

    Find and Join MFRW

    Marketing for Romance Writers Yahoo Group http://groups.yahoo.com/group/MarketingForRomanceWriters/
    Marketing for Romance Writers Website http://marketingforromancewriters.org
    Marketing for Romance Writers News page https://www.facebook.com/mfrworg
    Marketing for Romance Writers Promo page https://www.facebook.com/groups/mfrwauthors/

    Free Promotion for MFRW Members

    Follow us – we follow back.
    Pinterest http://www.pinterest.com/mfrworg/
    Goodreads http://is.gd/mfrwgoodreads
    Google+ http://bit.ly/mfrworg-gplus
    LinkedIn https://linkedin.com/company/marketing-for-romance-writers-organization/
    Twitter http://twitter.com/MFRW_ORG our hashtags are #MFRWauthor #MFRWorg #MFRWhooks

    MFRW Volunteer Staff

    Button is sized for blogs

    Kayelle Allen, Founder https://kayelleallen.com

    Emerald, Facebook Coordinator and Editor http://www.TheGreenLightDistrict.org
    Mona Karel, Moderator, Blog Hop Coordinator http://mona-karel.com
    Paloma Beck, Blog Director http://www.romancebeckons.net/index.html
    Rochelle Weber, Newsletter Publisher http://www.rochelleweber.com
    Barbara Donlon Bradley, Newsletter Editor http://www.barbaradonlonbradley.com
    Michelle Davis, Newsletter Editor https://twitter.com/michelle40768
    Libby McKinmer, Newsletter Editor http://libbymckinmer.com
    Mari Anne Christie, Newsletter Editor http://marichristie.info/
    Reet Singh, Goodreads Coordinator http://www.reetsingh.in
    Zeenat Mahal, Goodreads Coordinator http://www.zeenatmahal.com/
    Tina Gayle, Twitter Promo Coordinator http://www.tinagayle.net/home.html
    Carmen Stefanescu, Blog Coordinator http://shadowspastmystery.blogspot.com/
    — 
    If you have questions about marketing your books, or you want to share an opportunity such as being a guest on your blog, join us. It’s okay to ask for guest spots too. The MFRW motto is “seek, teach, share, learn, succeed.” Services and membership are free. Are you part of the Marketing for Romance Writers success story? Please share in the comments.
  • Author Marketing

    Happy (Halloween) Birthday 2015 @MFRW_ORG #MFRWorg #MFRWauthor #RLFblog

    #MFRWauthor

    Happy birthday to Marketing for Romance Writers 2015. I
    created MFRWorg on Halloween, 9 years ago this year. It’s hard to believe it’s
    been that long. It had about 12 members because those were the people I was
    always talking to and we would ask each other marketing type questions. We were
    each other’s resource. I had been getting emails for a long time and would
    answer with what I knew. When I realized I was getting the same questions in
    slightly different forms from multiple people, I decided to make it easier on
    all of us and create a group where we could post once and get answers from
    everyone. Voila! MFRW was born. 


    I should have called it Marketing for Writers. Many of our current members
    don’t write romance, but some principles carry over to every kind
    of book, and every kind of writer. It doesn’t matter though, because those who
    don’t mind looking past the name will find answers to their questions.
    There are thousands of members now. The group fills a unique place, and creates a safe place to ask questions, without having to deal with constant promo. However, if you need a place to share a post, come ask. Opportunities abound.

    What is Marketing for Romance Writers?

    MFRW is a peer-oriented mentoring
    group open to the entire literary community. Ask your marketing-related
    questions, or request help, advice, or opinions. You can learn how to create a
    professional image and use it effectively, as well as ask for opportunities to
    join other authors in promotional efforts. You can learn the business aspects
    of writing.
    News about pitch sessions and calls for submission are
    posted on the Yahoo group. As a member, you can attend exclusive, member-only
    pitch events with publishers. Members can attend free, online workshops and
    seminars.
    Marketing for Romance Writers promotes for its members on
    most social media. Get your book cover pinned on one of the MFRW Pinterest
    boards, and show off your cover models. Share your tweets with the MFRW street
    team and get them shared on Twitter. The hashtags #MFRWorg #MFRWauthor, and
    #MFRWhop promote for you. Link your
    blog to a community hop and draw readers to your site.
    If you have questions about marketing your books, join us.
    The MFRW motto is “seek, teach, share, learn, succeed.” Services and
    membership are free.

    MFRW promotes its members 

    Happy birthday, MFRW. Here’s to many more!

    Social Media

    Marketing for Romance Writers http://marketingforromancewriters.org/
    LinkedIn https://linkedin.com/company/marketing-for-romance-writers-organization/
    Kayelle Allen
  • Contemporary

    MFRW Founding Day 2014 @MFRW_ORG #RLFblog #MFRWauthor

    #MFRWorg 
    Marketing for Romance Writers is a peer-oriented mentoring group
    open to the entire literary community. Ask your marketing-related questions, or
    request help, advice, or opinions. You can learn how to create a professional image
    and use it effectively, as well as ask for opportunities to join other authors in
    promotional efforts. You can learn the business aspects of writing. News about pitch sessions and calls for submission are posted
    on the Yahoo group. As a member, you can attend exclusive, member-only pitch events
    with publishers. Members can attend free, online workshops and seminars.
    Newsletter 
    Marketing for Romance Writers promotes for its members on most
    social media. Get your book cover pinned on one of the MFRW Pinterest boards, and
    show off your cover models. The hashtags #MFRWorg #MFRWauthor and #MFRWhop promote
    for you. You can get interviewed on BlogTalkRadio. Link your blog to a community
    hop via a unique software “ribbon” with exciting themes, and draw readers
    to your site. Feature your book in our award-winning newsletter.
    If you have questions about marketing your books, join us. The
    MFRW motto is “seek, teach, share, learn, succeed.” Services and membership
    are free.
    MFRW was founded October 31, 2006 by Kayelle Allen, who heads
    the group to this day, guiding its direction and overseeing the numerous volunteer
    staff members that help it run.

    MFRW Staff Volunteers

    Barbara Donlon Bradley
    Catrina Burton
    Emerald
    Jeanne Barrack
    Mari A Christie
    Mona Karel
    Nicole Morgan
    Paloma Beck
    Rebekah R Ganiere
    Rochelle Weber
    Tina Gayle
    Former staff
    Jeannie Lin
    Karen Coté
    Kasey Lane
    Kristyn Phipps
    Lisa Edwards
    RJ Garside
    Sarah Cass

    Member Benefits

    Benefits http://marketingforromancewriters.org/media/mfrwbenefits.pdf

    Marketing for Romance Writers online

    Where to sign up for promo:
    Follow us. We follow back!
    Twitter http://twitter.com/MFRW_ORG
    #MFRWauthor #MFRWorg #MFRWhooks #MFRWhop (FYI #MFRW = Maryland Federal Republican
    Women) so be sure to add org, author, hooks, hop, etc. to help us find your tweets
    We’re also found here:
    Pin your books on our boards
    (even if you’re not on Pinterest)
    LinkedIn https://linkedin.com/company/marketing-for-romance-writers-organization/
    BlogTalkRadio http://is.gd/mfrw_btr
    Our members blog and
    promote here:
    MFRW Marketing Blog http://mfrw.blogspot.com
    …soon to be adding a learning blog in WordPress
    MFRW Bloghop Start Page http://is.gd/mfrwave
    MFRW Bloghoppers (Author workgroup) http://facebook.com/groups/mfrwbloghoppers/

    Founding members

    Amanda Young, Barbara Karmazin, Dee S Knight, Janet Elizabeth
    Jones, Kayelle Allen, Laura Baumbach, Lisa Andel, Rae Monet, Sheila Eskew, Shelley
    Munro, Sienna Black, Tina Holland

    About the Author

    Kayelle Allen is the founder of Marketing for Romance
    Writers. She is a multi-published,
    award-winning author, owner of The Author’s Secret, an author support
    company, and the blog Romance Lives Forever. Her unstoppable heroes and heroines include contemporary
    characters, futuristic immortals,
    covert agents, and warriors who purr.
    Unstoppable heroes, Uncompromising love, Unforgettable passion
    http://kayelleallen.com/ Mobile http://kayelleallen.mobi
  • Author Marketing

    It’s MFRW Summer Camp Day 2

    Coffee Time Romance

    Romance Junkies

    Our sincere thanks to the Friends of Romance – Coffee Time Romance, Romance Junkies, and The Romance Studio for their generous participation in this weekend seminar. Over 1500 signed up for the program, and in one twelve hour period there were well over 1000 messages posted on the site – questions, answers, workshop info, links, reminders, and some hilarity as well. Good thing Karen Cote’ brought her water pistol to guard the camp! Although at one point some filled theirs with cyber-vodka it wasn’t entirely out of control. ^_^

    Join us today for another fun event. Here the links.

    Camp
    Schedule: http://is.gd/mfrw_camp_hours
    Camp
    Giveaways: http://is.gd/mfrw_giveaways
    Sponsors: http://is.gd/mfrw_sponsors
    10:00 – 10:50
    Open Forum – General Topics — Kayelle Allen
    11:00 – 11:50
    Overcoming
    F.E.A.R.S. (Finish, Edit, Analyze Market, Research Pubs, Submit)
    — Tina
    Holland
    12:00 – 12:50
    Using the
    Marketing for Romance Writers Newsletter for Promotion
    — Rochelle Weber
    1:00 – 1:50
    Helping Your
    Publisher Promote Your Books
    — Mary Caelsto (Jupiter Gardens
    Press)
    2:00 – 2:50
    Niche Marketing
    — Marcia James
    3:00 – 3:50
    Finding Your
    Audience
    — R. Ann Siracusa
    4:00 – 4:50
    Preparing for
    Interviews
    — Kayelle Allen
    5:00 – 5:50
    Role Playing Your
    Way to Good Scenes
    – Janet Elizabeth Jones
    6:00 – 6:50
    Blogging 101
    – Rochelle Weber / Lynn Crain
     Coffee Beans and Love Scenes (CBLS)
    Promotions
    7:00 – 7:50
    Open Forum
    – Blog Tour Questions
    8:00 – 8:50
    Romancing your
    Audience
    — Maryann Reid
    9:00 – 9:30
    Final Cyber
    Campfire – S’mores for Next Year
    The Romance Studio

    Come check out our camp today. You’ll be glad you did!