It began because, like all my friends, I was promoting, learning more about promoting, and asking friends about promoting. All the ins and outs of book marketing were starting to gel and I was beginning to understand the overall concept. Even so, I had a constant list of questions. Facebook was two years old. Twitter had been founded that year. Pinterest and Instagram were four years away. How was I supposed to promote on social media? Did I need a blog?
So many questions
My friends all had the same questions, and we would email each other and ask. Often, I’d get the same question several times in a row. I found myself going back to my “sent” file to copy an answer and resend it. I was asking questions myself, plus I took time to go find an answer if someone asked and I didn’t know. Eventually, I got more and more questions.
It was Halloween, and I was busy with all sorts of details of writing, and I got the same question from two different people. I remember thinking that there had to be an easier way to do this. I needed a way to let everyone know what I’d discovered at the same time, and if I had a question, get an answer from someone who knew. Yahoo Groups was established and well-used, so I decided to create one that all of my friends and I could use together. We could post a question there, and anyone who knew the answer could reply.
I set it up as Marketing for Romance Writers because that’s what all of us were at the time. Our current members are not all romance writers, however. They come from all genres. Looking back, I’ve often wished I’d named it Marketing for Every Writer. Of course, then the initials would have been MEW vs MFRW and our symbol might have been a black cat!
In 2006, we had 12 members. Fourteen years later, we’re in the thousands. We now meet on IO Groups and our staff of volunteers produces a monthly magazine. We coordinate multiple blog hops to bring traffic to member websites, including Book Hooks and MFRWsteam.
Marketing for Romance Writers is a peer-oriented mentoring group open to the entire literary community. Ask your marketing-related questions, or request help, advice, or opinions. You can learn how to create a professional image and use it effectively, as well as ask for opportunities to join other authors in promotional efforts. You can learn the business aspects of writing.
News about pitch sessions and calls for submission are posted on the Yahoo group. As a member, you can attend exclusive, member-only pitch events with publishers. Members can attend free, online workshops and seminars.
Marketing for Romance Writers is on most social media. The Twitter hashtags are #MFRWhooks #MFRWorg #MFRWauthor and #MFRWsteam, used for various weekly/monthly blog hops. See volunteers needed below for a chance to network while making a difference for fellow authors.
Find and Join MFRW
Marketing for Romance Writers IO Groups:
Steam (Erotic) https://marketingforromancewriters.groups.io/g/steam
MFRW Magazine https://newsstand.joomag.com/en?q=Marketing+for+Romance
Marketing for Romance Writers Website http://marketingforromancewriters.org
Marketing for Romance Writers News https://www.facebook.com/mfrworg
Marketing for Romance Writers Promo https://www.facebook.com/groups/mfrwauthors/
MFRW Triberr Tribes
Books and Authors http://triberr.com/pages/tribe-overview.php?tid=31990
Business of Writing http://triberr.com/pages/tribe-overview.php?tid=48112
MFRW Blogs & Hops
MFRW Marketing http://mfrw.blogspot.com
MFRW Author http://mfrw-authors.blogspot.com
MFRW Book Hooks https://mfrwbookhooks.blogspot.com/
MFRW 52 Week Challenge https://mfrw52week.blogspot.com/
MFRW Steam http://mfrwsteam.blogspot.com
Free Promotion for MFRW Members
Follow us – we follow back.
MFRW Volunteer Staff
Kayelle Allen, Founder & Blog Coordinator https://kayelleallen.com
Emerald, Facebook Coordinator http://www.TheGreenLightDistrict.org
Mona Karel, Moderator http://mona-karel.com
Rochelle Weber, Newsletter Publisher http://www.rochelleweber.com
Barbara Donlon Bradley, Newsletter Editor http://www.barbaradonlonbradley.com
Michelle Davis, Newsletter Editor https://twitter.com/michelle40768
Tina Gayle, Twitter Promo & Blog Hop Coordinator http://www.tinagayle.net/home.html
Kathryn R Blake, Blog Hop Coordinator http://www.kathrynrblake.com/
Lisabet Sarai, Blog Hop Coordinator https://www.lisabetsarai.com/
Alice Orr, Writing Tips Blogger https://aliceorrbooks.com
Dee S Knight, Blog Hop Coordinator https://deesknight.com
Goodreads Coordinator (posting books as requested)
Twitter Coordinator (approving followers, sending tweets)
Triberr Coordinator (approving blog posts within Triberr)
Pinterest Coordinator (pinning covers)
We currently need coordinator volunteers for these sites. Each position takes about an hour a week, average, and can be spread over several days. If you have experience in these areas and would like to volunteer, please contact us! firstname.lastname@example.org
If you have questions about marketing your books, or you want to share an opportunity such as being a guest on your blog, join us. It’s okay to ask for guest spots too. The MFRW motto is “seek, teach, share, learn, succeed.” Services and membership are free.
The Success Story
Are you part of the Marketing for Romance Writers success story? Please share in the comments.